Since the smartphone revolution, mobile apps have completely changed the way we live. Did you know an astounding 56% of the world’s population now holds a smartphone in their hand? The development of apps has been inextricably linked to the success of mobile phones. We’ve all become familiar with browsing the app store to check out the latest new developments. Some entrepreneurs have developed new apps for next to nothing and made an absolute fortune after releasing them out into the world. We take a look at some of the app success stories and point out some ways to develop your own app.
# Angry Birds
Few things come out of Finland, but the things that do seem to be remarkable. Just look at The Moomins. One of the most recent being a creative Scandinavian team who turned the whole world into an army of fowl bird flingers with their revolutionary game Angry Birds. It’s still featured in the 20 paid iPhone games of January 2016 despite being released way back in 2009. The premise was simple; you control a slingshot armed with one Angry Bird and use it to try and take down an army of green pigs in fortresses. It’s madly addictive and a great way to kill time.
Angry Birds has become an internationally recognised brand and continues to sell millions. Still think video games are a waste of time? Check this out.
Top Tip – design an app that you can market. The quirky characters in this game became an instant hit thanks to their clever and colourful designs.
The mobile dating app that everyone seems to have, Tinder has risen to “a billion swipes a day”. Tinder ingeniously combined social media with online dating. It’s simple premise involves ‘swiping’ yes or no to potential partners. If you both swipe in the affirmative, a match is made! Tinder was trialed at university campuses and went on to conquer the world.
Top tip – whilst the developers of Tinder may have come from a tech-y background, you certainly don’t have to be. Mobile app development can now be outsourced to digital wizards, so if you think you have a great idea but don’t know where to start it could be the way to go.
Once the app of choice for indie creative types, Instagram has exploded to overtake Twitter in popularity. It now boasts over 150 million regular monthly users. Its images are published in a distinctive square shape, as opposed to rectangular, which has made a big impact on how we process photography. It also gives you the option to add vintage retro filters. Instagram has become the digital stomping ground for artists, celebrities and average Joe’s all at once.
Top Tip – Instagram arose from the silicon valley of San Francisco. If you’re serious about app development, get thee across the Golden Gate Bridge. Or at least to Berlin – Europe’s own silicon valley equivalent and the home of the world’s coolest startup companies.